• The Patron Driven Value Proposition

    When I was I kid I was a great fan of the ace fighter pilot Biggles. I couldn’t get enough of his adventures, so when I’d been through the stack in my grandmother’s attic I went to the local library. I ought not have bothered.

  • The Subtle Art of Giving a F*ck

    In order to be a great boss you have to offer guidance that is extremely direct. For that to work (=not be brutal) you must invest massively in the relationship, far beyond what’s typically thought of as professional.